Harbor View had some of the most beautiful listings on tremendous waterfront lots that our team has ever seen. With such gorgeous properties, it was a shame to see that they weren't getting the inquiries they deserved. They needed a very specific marketing campaign in order to target a very niche audience of wealthy people.

Our strategy was simple. Target high income individuals on social media with Meta ads to ensure that our ad spend wasn't going to waste on dreamers. We wanted the big ballers to see Harbor View. With the ads running effectively, we turned our attention to the back end of the operation and enhanced all of Harbor View's listings to make them more elegant. Now, when targeting high wealth individuals, you have to play in their court as well. Hence, email campaigns came very handy to getting in front of specific people in the market for a hideaway from their fast city life.

In just four months, we brought Harbor View the results they had always deserved.

The volume of inquiries from online listings increased by 275%, due to the over 50% increase in overall website traffic. With all these new inquiries, we let Harbor View's agents close the deals! In turn, their annual revenue was on track to increase by over 32%.